Marketing

12 mar

Neuro-marketing: Ako hacknúť mozog zákazníka?

Autor Signus - creative studio

Kategória: Marketing

Comments

Marketing je vojna o pozornosť. A ak si myslíte, že vyhráva ten, kto dá viac peňazí do reklamy, ste na omyle. Vyhráva ten, kto vie, ako sa dostať do hlavy zákazníka, podvedome ho zmanipulovať a prinútiť ho kupovať bez toho, aby si to vôbec uvedomil. Vitajte vo svete neuro-marketingu – kde predaj nie je o číslach, ale o emóciách, hormónoch a primitívnych inštinktoch.

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